The 2022 Subaru Love Promise Customer and Community Commitment Award

The 2022 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Valley Subaru of Longmont dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Longmont Humane Society

Rhythm on the River, Lyons Outdoor Games

I have a Dream Foundation, Friend of the Longmont Museum, Trail Ridge Middle School

OUR Center, We Support U!, Veterans Helping Veterans Now, Pinewood Springs Fire Dept., Lyons Community Foundation

Knights of Columbus

Did Valley Subaru of Longmont go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Valley Subaru of Longmont

Subaru and Valley Subaru of Longmont believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Longmont Humane Society Homeward Bound - Mitchell W

Valley Subaru loves to sponsor Longmont Humane Society's Homeward Bound event every year, but 2022 was a truly special one! This year, we celebrate LHS's 50th anniversary serving animals in need! It was also the first time Homeward Bound was able to be hosted in person since 2019 due to the pandemic. We were all thrilled to join again this year to celebrate 50 years, enjoy a great time, and raise funds for the Humane Society's mission of saving lives. Thank you to everyone who showed up to support this wonderful event!

Longmont Humane Society
Longmont Humane Society Homeward Bound

A Precious Child - Precious Gift Program - Misti M

Valley Subaru and A Precious Child were excited to partner together on Share the Love for the first time this year! To celebrate the launch of Share the Love, we invited our mutual partner, Dalton Risner, of the Denver Broncos for an autograph signing! We collected holiday gifts at this event, educated the public about A Precious Child's work, and many of the Valley Subaru team members chose children to sponsor for the holiday season, committing to buy their 3 requested gifts! While general toy drives are great, sponsoring kids in this way ensures they will receive exactly what they want during the holiday season to bring some joy into their lives. We look forward to seeing how much we were able to raise during Share the Love to continue this mission!

A Precious Child
A Precious Child - Precious Gift Program

Fill The Forester - Elaine K

As part of the Subaru Loves to help initiative, Valley Subaru's staff and customers committed to filling a forester this holiday season with non-perishable food items for the OUR Center to ensure our neighbors in need had enough for their holiday meals. 364 pounds of food were collected and donated along with 80 waterproof blankets. These items help through the holiday season and beyond. The blankets are there for the homeless members of the Longmont community as temperatures continue to drop and the snow falls.

OUR Center
Fill The Forester

A Second Chance for Lucious - Carrie B

Longmont Humane Society is grateful for our ongoing partnership with Valley Subaru of Longmont. Their generous support continues to help our organization make a difference in the lives of thousands of animals in need each year – animals like Lucious. After spending an unknown amount of time living on his own, likely without consistent access to food, shelter or veterinary care, nine-year-old Lucious arrived at one of our partner shelters in New Mexico. Lucious was transferred from our partner shelter to Longmont Humane Society in February of 2021 with the hope of finding a second chance at a loving, forever home for this sweet, senior dog. After his arrival at LHS, our Health Care Team discovered that Lucious had elbow arthritis in his front legs and an old rear leg injury which was making walking even short distances painful and difficult. After receiving a veterinary assessment at Longmont Humane Society, our Health Care Team was able to design a pain management support regimen for Lucious so that he would have the chance of experiencing a happy life with a new, loving family of his own. Happily, Lucious was adopted in June of 2021 to a wonderful forever family that was very experienced at caring for senior dogs with special medical needs. It was evident that Lucious had found the perfect retirement home when LHS learned that his new family had purchased him his very own wagon, which they loaded with pillows and blankets, enabling him to enjoy walks and adventures with his new family, including his new senior dog siblings, even on days where he was feeling especially slow. Thanks to the support of generous partners like Valley Subaru of Longmont, Longmont Humane Society is proud to be able to offer second chances to animals in need, regardless of their age, background or unique needs.

Longmont Humane Society
A Second Chance for Lucious

Outback Sweepstakes for Longmont Humane Society! - Daniela M

Valley Subaru and Longmont Humane Society have been long time partners! From our adoptable pet of the month, Subaru "Make a Dog's Day," event sponsorships, to our newest fundraiser, the Subaru Outback Wilderness Sweepstakes! Individuals nationwide can buy tickets for a chance to win a 2022 Outback Wilderness and an offroad Aliner camper! This is our first time working together on this type of fundraiser and look forward to seeing how much money we can raise to save even more lives at Longmont Humane Society! Visit to get all the details, learn more, or buy your tickets!

Longmont Humane Society
Outback Sweepstakes for Longmont Humane Society!

Meals on Wheels Essentials Drive - Katie W

Longmont Meals on Wheels and Valley Subaru of Longmont are so happy to partner to help support older adults and those with disabilities! During the holiday season, Valley hosted an essentials drive for our clients, gathering food, personal care items, and other essentials for those in need in our community. Stay tuned for our next essentials drive!

Longmont Meals on Wheels
Meals on Wheels Essentials Drive

Subaru Loves Pets at Longmont Humane Society - Kathy G

October was Subaru Loves Pets month, and Subaru donated $100 for every animal adopted during the month - up to $3100 donated directly to Longmont Humane Society! Dogs like Percy and Cassie shown here, found forever homes sponsored by the love and care of Subaru and Valley Subaru of Longmont.

Longmont Humane Society
Subaru Loves Pets at Longmont Humane Society

Realities For Children Golf Tournament - Chelsea M

Realities for Children Boulder County is an amazing non-profit organization that Valley Subaru loves to support! We had the pleasure of sponsoring their fundraising golf tournament this year were able to present the check from last year's Share the Love Campaign. During our last Share the Love, our customers helped us raise over $32,000 for RFC! That money provides college sponsorships and other support for youth aging out of foster care. These young people have faced many challenges in their lifetimes and remain driven to continue their education and put in the hard work to build the life they want. We can't think of a better place to donate! At the tournament, we were also able to meet our CU Boulder scholarship recipient, Alexis! She is a wonderful young woman pursuing a career in nursing. After everything we've seen in 2020 with the COVID 19 pandemic, we are so honored to help her journey into the medical field. Keep studying, Alexis, the entire Valley Subaru family is behind you!

Realities For Children Golf Tournament

Halloween Spooktacular Adoption - Humane Society - Chelsea M

Due to our ongoing partnership with Longmont Humane Society, Valley Subaru was excited to assist LHS in getting a grant through Subaru and ASPCA this year! The grant money went straight to helping more animals get adopted from the shelter. On October 29 & 30, we were happy to support Longmont Humane in their half off "Halloween Spooktacular" adoption event. All animals over one year of age were adopted out at 50% of their standard adoption fee, making it a little easier for people who were considering adoption to do so! We are so grateful for the hard work put in by every employee and volunteer at Longmont Humane Society and are thrilled every time we get an opportunity to help them in their mission of finding forever homes for these wonderful animals!

Halloween Spooktacular Adoption - Humane Society

Make A Dog's Day 2020 - Chelsea M

Valley Subaru was proud to get involved with Subaru's annual Make A Dog's Day event again this year! On October 22, Subaru encourages people to adopt an underdog from their local shelter or do something extra special for their own dog. We're always behind that message! Our Valley Subaru Love Promise Coordinator made 100 dog-friendly homemade cupcakes to share with the shelter dogs waiting for their forever homes at Longmont Humane Society! Want to make these for your own dogs? Check out the recipe here:

Make A Dog's Day 2020